| I have noticed an influx lately of requests from | | | | reputation first even if you have to charge a |
| offline businesses trying to a) get online and b) | | | | lower rate. That way you will have a blueprint for |
| develop a viable web presence. There are so | | | | the next company you approach and you will be |
| many companies' utilizing the services of SEO and | | | | able to offer them great service and you will |
| online sales and marketing services right now and | | | | have already learned from your mistakes. |
| it is only going to continue to grow as the lines | | | | Don't be Afraid to Sell |
| blur between offline and online business entities. | | | | It can be extremely intimidating to leave the |
| This means you as an entrepreneur can make a | | | | compounds of your comfy home office and |
| killing offering your services to these businesses. | | | | venture out into the "real world" but I can |
| There are some important things to remember | | | | guarantee you that if you do, the worst you will |
| when offering your services to brick and mortar | | | | get is a no and you will be that much stronger |
| companies. | | | | from the experience. Also to get rid of the fear, |
| Know your Target Market | | | | be super prepared. As in have business cards |
| Don't just assume you should approach every | | | | made up, have a professional website, and always |
| company out there offering them your services. | | | | make sure you have professional presentations |
| Really do your research and pick a demographic | | | | ready to go for your clients. |
| that you are knowledgeable about. It's very | | | | Develop a Database |
| important to know what industry you are | | | | Make sure to have a database ready of potential |
| targeting, the net worth of the company's you | | | | outsource staff you can use when you start your |
| are targeting, and also have an idea of what | | | | business. That way when you get overloaded |
| types of tools online they are already | | | | with actually growing and running your business, |
| implementing. | | | | you will already have a list of qualified people you |
| Start Small Grow Big | | | | can go to who can help you do the work for |
| This is my most used phrase because its so | | | | your clients. |
| important to start your business small and grow it | | | | Also always remember to charge what you are |
| big. The reason I say this is because if you get | | | | worth when at all possible. If you follow the steps |
| overloaded in the beginning with too many tasks | | | | outlined above, you will be well on your way to |
| and too many clients you won't be able to meet | | | | winning new customers and clients and growing a |
| all their needs and you may implode before you | | | | viable offline business. |
| explode. Start with 1-2 small clients and build a | | | | |