| Since its launch in 1995 Craigslist.org has quietly | | | | Simplicity in ad design is paramount and it |
| become the largest online classifieds website in | | | | matches the vibe that Craigslist likes to attract - |
| the world with a regional presence in 190 cities, | | | | peer-to-peer, real human interaction. It lacks the |
| across 35 countries. Each month over 10 million | | | | commercial aspects that add fluff and confusion in |
| people log on to the seventh most popular | | | | exchange for simple ads, most posted by real |
| website to buy and sell just about everything. | | | | folks. Design your ad to fit into that scheme is |
| From real estate to furniture, promoting services | | | | key to a successful campaign. |
| such as contracting, house cleaning and even | | | | Get into the habit of posting often on Craigslist |
| babysitting - Craigslist is the one spot where | | | | and hit multiple metros with different ads to get |
| anyone can connect regionally to fill a need. | | | | more reach (if you business can support it). It's |
| As its popularity has continued to increase, so | | | | free to post so what do you have to lose! |
| have the possibilities for vendors large and small | | | | Understanding Craigslist rules are fairly simple as |
| to market their wares on Craigslist. What's the big | | | | they are openly published. They are super picky |
| attraction? For the most part Craigslist is 100% | | | | about what you can post, but there are |
| free to post and search. Only do job postings in | | | | exceptions like livestock and anything illegal (drugs, |
| San Francisco, L.A and New York City cost a | | | | guns, etc.). One of the major rules that I see as a |
| small fee to post. Otherwise, Craigslist is an open | | | | marketing rule more than a terms of service rule |
| free source for new targeted customers, ripe for | | | | is to post in the category that best corresponds |
| the picking, just waiting for your business to give | | | | with your product type. This ensures your ad will |
| them what they want. | | | | reach the best target without adding to useless |
| Craigslist is regionally based website that truly | | | | clutter. |
| promotes community involvement. However, you | | | | Over 8 million people post monthly on Craigslist |
| can post in any of the available metros and | | | | and that number grows every day. Don't just sit |
| multiple metros as well. The trick is in designing an | | | | back and post ads, answer ads seeking your |
| ad that gets people attention, getting on a regular | | | | products and services as well. |
| posting schedule, following the rules (or at least | | | | Craigslist is one of the best ways for every |
| not overtly breaking them) and searching for new | | | | business, large and small to find a new voice online |
| customers daily. | | | | for little more than elbow grease. |