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The Basics Of Buying A Small Business

A Small Business Is Bought and SoldIS details of the business
THERE A SMALL-BUSINESS OWNER who has operation.Compliance With the Bulk Sale
never considered selling his business? ActMost States require the seller of a
Probably not. Is there an individual with business to furnish a sworn list of his
some money, talent, or an urge for creditors to the buyer and the buyer to
independence (often only the last) who give notice to the creditors of the
hasn't thought about owning his own pending sale. The purpose of such a "bulk
business?The number of small businesses sale" act is to make certain that the
actually bought and sold, however, seller doesn't sell out his stock in
represents only a small fraction of those trade and fixtures, pocket the proceeds,
who have felt these urges. To many and disappear, leaving his creditors
people, the desire to buy or sell is only unpaid. Compliance with the statute gives
a passing thought. Others find various creditors an opportunity to impound the
ways to solve their problems or satisfy proceeds of the sale if they think it
their ambitions. But sometimes an necessary.Noncompliance or inadequate
individual doesn't follow through because compliance may result in attachment of
he finds the prospect of buying or the property after the sale by creditors
selling a business too baffling.The Flow of the seller and voiding of the buy-sell
of Decisions in a Buy-Sell transaction. The buyer should not close
TransactionBUYERS AND SELLERS both seek the transaction until he has made sure
answers to the same question: "What is that all statutory requirements have been
this business worth?" Most people see the met.Financing the Buy-Sell TransactionIn
worth of a business as the total value of general, the buyer has two options
equipment and fixtures, inventory, and regarding the financing of the business.
buildings and land. Important, certainly, The first basic method of financing is
but the sum of these values does not person investment of the future owner or
equal the value of the business.For both owners of the business. The buyer may pay
buyer and seller finding the answer to cash for the business out of personal
this question is the most difficult and resources, establish a partnership, or
at the same time the most important step sell stock. These forms of financing are
in the buy-sell process. But this final commonly referred to as the use of equity
decision reflects many other decisions or investment capital.The other basic
made while the transaction is being form of financing is through borrowing or
considered. In other words, the buy-sell the establishment of credit. This method
process is a flow of decisions. It would of financing may or may not require the
be impossible to point out every decision payment of interest, but it does require
that must be made, but the basic ones are the borrower to repay the principal,
as follows:- Motivation: a decision to usually over a stipulated period of time
attempt the sale or purchase of a or on a specific date. This method of
business. financing is commonly referred to as the
- Contact: a decision on how to find a use of debt capital. Often the purchase
buyer (or seller) for a business with is made through a combination of equity
specified characteristics. and debt capital.Equity capital. In the
- Information: a decision on what simplest form of purchase, the buyer pays
information must be gathered or given to the full purchase price in cash. The
buy or sell a business. buyer's investment in the business, at
- Sources: a decision on how, where, and least initially, is full and complete.
at what cost the needed information can Whether the funds come from one person or
be obtained. more than one, the financial nature of
- Analysis: a decision on the meaning, the transaction does not change.The
importance, and reliability of the sources of equity capital are many and
information gathered. varied. Generally, they are in the form
- Value: a decision on what the business of bank savings. Or cash may be obtained
is worth. Price: a decision on how much from liquidating certain assets the buyer
money to take or give for the business. may own, such as surrendering life
- Financing: a decision on how to pay or insurance policies for cash value or
receive the purchase price. selling real estate, stocks and bonds, or
- Contract: a decision on the form and other assets.Before disposing of assets,
content of the contractual relation. however, the buyer should ask himself
- Implementation: a decision on how and this question: "Do I want to buy the
when to effect transfer of ownership.How business more than I want to keep these
important is management ability in this assets, considering both present and
business?Occasionally, a business that is future values?" For instance, if the
unique and very simple almost manages buyer cases $16,000 worth of government
itself. But if the business is in a bonds, there may be a possibility of his
competitive field, management ability is making a higher profit, but the risk of
probably the most important requirement losing his investment entirely will be
for success.Does the prospective owner greater. He should be as certain as
have the ability to manage possible that the expected return is
successfully?Effectiveness with people worth the risk.An equally important
(customers and employees), eagerness to question is how much the buyer should
tackle difficult problems and make invest in the business. In general, the
decisions, and intelligence about general more he invests himself, the better
business operations are key ingredients chance he will have of borrowing at least
in management ability.Can he/she learn part of the purchase price.A buyer may
how to manage this business?Most people not have the capital, however, nor
can learn to manage if they recognize the perhaps the inclination, to purchase the
need. This requires room to make business outright with his own personal
mistakes, however, and the funds. How far he goes in this respect
self-discipline to undertake depends on his own cash resources, his
self-improvement programs.ValueA business confidence in the business, and his
has a purpose. That purpose is to provide ability to borrow money or establish
a satisfactory return on the owner's credit with others.Debt capital. In most
investment. Consequently, determining cases, the buyer of a small business will
value involves measuring the future have to borrow money or establish credit
profit of the business being sold.A to purchase the business. Several factors
seller often thinks of value as will affect the use of debt capital for
representing the money he has invested this purpose: the source of capital, the
through his years of ownership. A buyer amount that can be borrowed, and the
is tempted to consider value as a fair length of time for which the capital can
price for tangible items such as be borrowed.Commercial lending
equipment and inventory. These factors institutions are the sources to which the
are important, but they have value only buyer will probably turn first. The
to the extent that they contribute to availability of financing through these
future profits. An owner may have sources depends on the security that can
invested $40,000, the tangible assets may be pledged to the loan, the profit
have a current worth of $20,000, but it potential of the business, the prospect
is the profit potential that establishes of repayment of principal and interest,
the value of the total business.Assuming and the general availability of
that a reliable estimate of future profit credit.One of the major difficulties
is made, how much is to be paid for each facing the buyer at this point concerns
dollar of profit potential?What am I the collateral that can be pledged as
buying (or selling)? Is it a business or security. The physical assets of the
a building full of equipment and business--particularly fixtures,
inventory?What return would I get if I equipment, and land and buildings--will
invested my money elsewhere--in stocks, not be available for security unless they
bonds, or other business are free of other financial obligations.
opportunities?What return should I get The buyer may be forced to look to his
from an investment in this own personal assets, such as cash value
business?PriceIt might seem that the of life insurance, stocks and bonds,
price to be paid or received for a mortgages on real property, and so
business would simply be equal to the on.Less formal sources of debt capital
value. However, value refers to what a may be open to the buyer, such as loans
business is worth; price refers to the from friends, relatives, business
amount of money for which ownership is associates, and the like. Many small
transferred. There is usually a businesses have been financed through
difference between price and value such means.The seller as lender. A common
because the buyer and seller differ as to source of debt capital is that supplied
how much the business is worth. The price by the seller when he lets the buyer pay
will represent negotiation and for the business over time. Why should
compromise.Here are two suggestions for the seller finance the buyer? Probably
fruitful negotiation:- Discussion between because the desire to sell is strong
buyer and seller should focus on the enough so that the seller is willing to
future profit performance of the firm. assume part of the risk.As in financing
Since expected profit is basic to from other sources, the seller usually
determining value, it can be a valuable demands that the buyer pay interest on
point for negotiation. the amount being financed and repay the
- Every profit projection includes some principal and interest at stipulated
assumptions and risks. Generally, the periods. The seller usually establishes
less firmly based the assumption and the his security on the more certain assets,
more apparent the risk, the less value an such as fixtures and equipment. However,
expected profit can support. he may also assume the inventory as
Consequently, identifying and analyzing acceptable security without placing it in
risks involved in future operations can a bonded warehouse.The seller's
make discussions between buyer and seller philosophy toward financing the buyer
more significant.These two points will seems to be that if the buyer should
help bring negotiations about value fail, the seller can take back the
toward a mutually acceptable business. The major problem in this form
price.Sources of Financial of financing is that it is harder for the
InformationBOTH BUYER AND SELLER are buyer to get additional financing from
interested in financial information, other sources when the seller has first
affecting the buy-sell transaction. claim on the assets of the business.How
However, since the seller already has much to borrow. As the first step toward
this information, it is a major financing the purchase of a business, the
requirement for the buyer to get and make buyer has to find answers to two
use of as much of it as possible.The questions:1) How much do I need to
buyer can usually find financial borrow?"
information in the following places: (1) 2) "How much can I afford to borrow?"The
financial statements, (2) income-tax answer to the first question depends
returns, (3) other internal records, and partly on how much money the buyer has
(4) other external sources.Financial and how much he is willing to invest in
StatementsThe results of the financial the business himself. The less equity
transactions of every company should be capital he has, the more debt capital he
reflected in its periodic financial needs.How much he can afford to borrow
statements. These statements are depends on his ability to keep up
extremely important in buying or selling principal and interest payments. If a
a small business. They were prepared for buyer borrows from a number of sources,
the seller, of course, and their contents he may find himself committed to a
are available to him. But the buyer, too, repayment schedule that the profits from
should be aware during the early stages the business will not support. His
of a buy-sell transaction of the borrowing plans should be related to the
information contained in financial projected income statement prepared
statements.Balance sheet and income during his study of the business under
statement. The balance sheet is a consideration.Operating capital. In
statement of the financial position of addition to funds for purchasing the
the business at a given moment in time. business, the buyer must have enough
The income statement is a summary of the working capital to cover the cost of
revenue and expenses of the business operation until the business itself
during a specified period of time. These produces enough cash. In other words, the
financial statements show only the past buyer must think in terms of cash
results of the company's transactions. requirements and cash flow for weeks and
The results of future operations may or months ahead. A common mistake in buying
may not be similar.Balance sheets and a business is failure to provide adequate
income statements in themselves contain working capital.If sales and business
important information, but they are most costs after purchase of the business are
useful when a professional accountant expected to follow the pattern of the
makes a detailed analysis of them. A immediate past, the need for short term
complete analysis includes a review of working capital should not be hard to
the manner in which the statements were estimate.Putting a Value on
prepared, and perhaps also a review of GoodwillGoodwill, when it exists, is a
the records and control features of the valuable asset. It may result from a good
accounting system. This is especially reputation, a convenient location,
important in a small business buy-sell efficient and courteous treatment of
transaction because the financial customers, or other causes. However,
statements of smaller companies are not because it is intangible and difficult to
usually as professionally prepared as the measure, goodwill is sometimes recorded
statements for larger companies.Audited when it does not exist.From the
statements. In many buy-sell accountants' standpoint, goodwill should
transactions, the statements are supplied be recorded only when it is purchased. It
by the seller, but the buyer reserves the should not be recorded otherwise, they
right to conduct an audit of the seller's believe, because of the difficulty of
records. Or the buyer insists that the placing a fair value on it.As a practical
seller "warrant" his financial matter, above-average earnings are
statements. Warranty of financial normally considered the best evidence of
statements by the seller should be the existence of goodwill, and the value
accepted with caution, however, because placed on the goodwill at the time of its
there does not seem to be any uniform sale is often determined by capitalizing
definition of the term warranty.If the these extra earnings. Take, for example,
seller's financial statements are a business in a field in which the normal
prepared by an independent accountant, return on investment is 10 percent.
the statements should show whether they Suppose the business has a capital
were (1) prepared after an audit of the investment of $200,000 and an annual
seller's accounts, or (2) prepared from return of about $24,000. The average
the seller's records without verification return on $200,000 for this type of
by audit. If they were prepared without business would be $20,000 a year.
verification by audit, they may be quite Therefore, the business has above-average
similar or even identical to statements earnings of $4,000 yearly.Capitalizing
that would have been prepared by the these above-average earnings at 10
seller's own bookkeeper. If they were percent ($4,000 div. by .10) gives
prepared after an audit, they should $40,000 as the investment needed to earn
include a statement of the accountant's the $4,000. Therefore $40,000 may be
opinion.Financial statements prepared taken as the value of the goodwill of
without such an audit may or may not this firm.Many people feel that unless a
reflect the financial position or results business has above-average earnings, it
of operation of the company. Most small does not have goodwill. Thus, a business
companies do not have their records might appear to have an excellent
audited annually, but without an audit it location, enlightened customer policies,
is impossible to tell how accurate the and a superb product; yet this business
statements really are.Another point the will not have goodwill attaching to it
buyer should consider is the cutoff unless its earnings exceed the normal
period for the financial statements. The earnings for that type of business.The
statements may have been cut off during measurement of goodwill has many
the low period of the sales cycle or pitfalls. To begin with, a decision must
during the high period. This has some be made as to what normal earnings are.
bearing on the financial position (Industry averages will probably be
reflected in the statements.Risk and available, but average earnings for the
Return on InvestmentIf a buyer wants to industry aren't necessarily normal
invest money in a business that is being earnings.) And once this decision has
sold, he should be concerned about been made, the percent at which the
receiving a fair return on his above-normal earnings will be capitalized
investment. Many businesses can make a must be decided. In the example given, 10
profit for a short time (1 to 5 years); percent was used. This means that the
not so many operate profitably over a buyer should recover his investment in 10
longer period of time.From the buyer's years. If he wants to recover his
point of view, what is a fair rate of investment more quickly, he will want to
return from an investment in a small use a higher percent, which will give a
business? The rate of return is usually lower capitalized value. If he is willing
related to the risk factor--the higher to wait longer, he will accept a lower
the risk, the higher the return should percent, which will raise the capitalized
be. United States Government bonds are value.Goodwill is simply a bookkeeping
the safest investment--the rate of return device to represent the value of one part
ranges from 5-1/2 to 6 percent. Blue-chip of a business when that business is
stocks and corporate bonds usually give valued as a whole. In most cases, the
the investor a return of 4 to 10 percent total value of the business is decided
if both dividends or interest and without a detailed calculation of the
increase in market value are considered. goodwill figure--in many cases, without
Speculative stocks may have a higher even detailed consideration of the value
return, but they also have a higher risk of the other assets.In the ensuing
factor.The buyer of a small business chapters, we will develop an in-dept
should try to determine the risk factor strategy to find, value and acquire a
of the new business, though this is business using as little of our cash as
difficult at best and in many cases possible. This is not a book that you
impossible. In attempting to assess the read and put down. This is a workbook, a
risk factor, the buyer should project the work-in-progress type manual. We
profits of the business as far into the recommend that the reader takes action as
future as possible. He should ask himself he/she goes through the information
how high the risk should be normally and enclosed. That is the only way to
look for conditions that would be likely successfully become a small business
to affect the sales and profit-making owner. And by duplicating your efforts,
capability of the business.Financing and you can repeat the process outlined in
Implementing the TransactionTHE BUYER AND this book to build a small empire.Rudy
SELLER have a number of important matters LeCorps and his wife are the owners of
to attend to before the transaction can various businesses, including a Car
be closed. The seller will be thinking Rental Franchise and a Publishing
about instruments of transfer that must company. He also works full-time for a
be delivered at the closing, about large Wall Street Investment Bank.On the
compliance with the bulk sale act, and entrepreneurial front, his main focus is
possibly about making financial small business productivity. RGL
arrangements if the buyer can't raise the Publishing, the publishing company he
purchase price. The buyer's attention founded, is a publisher and distributor
will be focused on financing of books, eBooks and application
arrangements, organizing his software, whose purpose is to help
business-to-be, overseeing the seller's increase small business productivity,
operation of the business in the efficiency and success.
meantime, and becoming familiar with the




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